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Long Clothing SS 2011 Launch Party at Hint More Product, Japan 26th February.

LONG has teamed up with iconic fashion label BOY for our latest collection. The three new collaborative T-shirts are now available on our store page.

Created in 1977 by Stephane Raynor, Boy London is held as a British fashion institution. Often copied, it remains the leader of the most influential trends From punks and romantics, club kids to fashionistas, Andy Warhol to Boy George, the Pet Shop Boys to Madonna. Everyone has worn BOY.

Now, at the beginning of a new decade, BOY reaffirms it's position as one of London's most important youth brands with a new generation defining it's future identity.

To mark our upcoming T-shirt collaboration with Boy London, Long Clothing are proud to present CLUB BOY.

Check out the latest Long Clothing shoot from Harajuka, Tokyo with Japanese band Plasticzooms now up on our pics page. Our T-shirt prints also feature in the bands new music vid which can be seen here.

Long Clothing will be showcasing @ Rendez-Vous fashion trade show in Paris from the 22nd of January. Details and flyer below:

The Cult Of Long editorial shoot was featured in this months Supersuper magazine.

Photography: Matthew Brindle. Featured Models: Marc Jorden, Eliza Trump, Shane Hawkins and Vasilisa Forbes. Styling: Fan Hong. Makeup: Adam Burrell. Hair: Christian Landon. All other clothing pieces by Regulation.

'Vex' featured on the latest club flyer for HAUTE! @ Concrete in Shoreditch. Click on the image blow for more details on the night...

The Long Clothing Disaro Party and new range of collaborative T-shirts are featured on Change Fashion this week. Click the image below for a link to the site:

Long Clothing is featured in this months Notion magazine. Click the pic below for a link to the website :))

Long Clothing has teamed up with Disaro Records for a very special collaboration on an exclusive new set of T-shirts. The prints, focusing on the mystical and divine are the work of LA based artist Owleyes and are now avaliable on our Store Page.

A massive thank you to everyone that came down to BITE on Monday and joined in the party :)) A special thank you to F8stercare & Mater Suspiria Vision for there amazing performances and to Teddy Fitzhugh for all his photos now up on our Pics Page.